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Business

Channel Choice

About Channel Choice 

  • Channel Choice is a simple utility mobile APP in Customers hands to help them understand TRAI new guidelines that allows Consumers to select Channels & Pay only for their own choices of viewing  
  • The Industry however has a management challenge of operations at the LCO level as entering individual choices manually is a time consuming task 
  • Channel Choice Allows Consumers to 
  • Make Their Channel Choices 
  • Know Price of their Choice 
  • Share Choice Digitally with LCO 
  • Allows MSO to use Digital Data & MereAppne platform to offer consumers their choice as per TRAI expectations  
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